What is the Purpose of Public Speaking?

Hi There today I am going to discuss What is the purpose of public speaking.

There are three general purposes that all speeches fall into: to inform, to persuade, and to entertain.

To Inform

The first general purpose that some people have for giving speeches is to inform. Simply put, this is about helping audience members acquire information that they do not already possess. Audience members can then use this information to understand something (e.g., speech on a new technology, speech on a new virus) or to perform a new task or improve their skills (e.g., how to swing a golf club, how to assemble a layer cake). The most important characteristic of informative topics is that the goal is to gain knowledge.

To Persuade

The second general purpose people can have for speaking is to persuade. When we speak to persuade, we attempt to get listeners to embrace a point of view or to adopt a behavior that they would not have done otherwise. A persuasive speech can be distinguished from an informative speech by the fact that it includes a call for action for the audience to make some change in their behavior or thinking.

To Entertain

The final general purpose people can have for public speaking is to entertain. Whereas informative and persuasive speech making is focused on the end result of the speech process, entertainment speaking is focused on the theme and occasion of the speech. An entertaining speech can be either informative or persuasive at its root, but the context or theme of the speech requires speakers to think about the speech primarily in terms of audience enjoyment.

This information has been compiled from the University of Minnesota Libraries “Driven to Discover”

For further information click here or go to http://open.lib.umn.edu/publicspeaking/chapter/6-1-general-purposes-of-speaking/

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Compiled by:
Noel Fraser
VP Education
Northside Toastmasters Club
Christchurch
NEW ZEALAND

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